/* ---------- Tokens ---------- */
:root {
  --bg:        oklch(0.165 0.010 40);
  --bg-2:      oklch(0.195 0.011 40);
  --surface:   oklch(0.225 0.011 40);
  --surface-2: oklch(0.255 0.012 40);
  --hairline:  oklch(0.32  0.010 40 / 0.9);
  --hairline-2:oklch(0.40  0.010 40 / 0.65);
  --text:      oklch(0.975 0.004 80);
  --text-2:    oklch(0.84  0.007 70);
  --muted:     oklch(0.68  0.013 60);
  --faint:     oklch(0.60  0.011 55);

  --accent:    oklch(0.54 0.17 25);
  --accent-2:  oklch(0.60 0.16 25);
  /* accent as TEXT needs WCAG AA on the charcoal bg; borders/fills keep --accent */
  --accent-text: oklch(0.66 0.16 25);
  /* Primary-button hover FILL. It deepens rather than lightens: white label on
     --accent is 5.4:1, but on the lighter --accent-2 it falls to 4.2:1 and misses
     AA. Deepening holds 6.4:1, and the button's translateY lift already carries
     the "responds to the cursor" read without needing a lighter fill. */
  --accent-press: oklch(0.50 0.175 25);
  --strike:    oklch(0.50 0.14 24);

  --radius:    4px;
  --radius-lg: 8px;
  --pad-x:     clamp(20px, 4vw, 64px);
  --section-pad: clamp(80px, 9vw, 140px);

  --display: "Archivo", "Söhne", system-ui, -apple-system, sans-serif;
  --body: "Onest", system-ui, -apple-system, sans-serif;
  --mono: "JetBrains Mono", ui-monospace, monospace;
}

* { box-sizing: border-box; }
html, body { margin: 0; padding: 0; }
body {
  background: var(--bg);
  color: var(--text);
  font-family: var(--body);
  font-size: 16px;
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}
body::before {
  content: "";
  position: fixed; inset: 0;
  pointer-events: none;
  z-index: 100;
  opacity: 0.05;
  mix-blend-mode: overlay;
  background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='180' height='180'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2' stitchTiles='stitch'/><feColorMatrix values='0 0 0 0 0  0 0 0 0 0  0 0 0 0 0  0 0 0 0.55 0'/></filter><rect width='100%' height='100%' filter='url(%23n)'/></svg>");
}

a { color: inherit; text-decoration: none; }
button { font: inherit; cursor: pointer; }
p { margin: 0; }

/* ---------- Layout ---------- */
.wrap { max-width: 1280px; margin: 0 auto; padding: 0 var(--pad-x); }
.section { padding: var(--section-pad) 0; position: relative; }
.section + .section { border-top: 1px solid var(--hairline); }

/* ---------- Type ---------- */
.display {
  font-family: var(--display);
  font-weight: 800;
  letter-spacing: -0.025em;
  line-height: 0.98;
  color: var(--text);
}
.h1 { font-size: clamp(44px, 6.4vw, 92px); }
.h2 { font-size: clamp(32px, 4.2vw, 56px); }
.h3 { font-size: clamp(22px, 2vw, 30px); }
.eyebrow {
  font-family: var(--mono);
  font-size: 12px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
}
.lede { font-size: clamp(17px, 1.35vw, 20px); color: var(--text-2); line-height: 1.55; max-width: 60ch; }
.body-lg { font-size: 17px; line-height: 1.7; color: var(--text-2); }

/* ---------- Nav ---------- */
/* Resume-on-return banner — slim strip above the nav for returning visitors
   with an unfinished intake. */
.resume-banner {
  background: var(--surface);
  border-bottom: 1px solid var(--hairline);
  text-align: center;
  padding: 10px var(--pad-x);
}
.resume-banner a {
  font-family: var(--mono);
  font-size: 13px;
  letter-spacing: 0.03em;
  color: var(--accent-text);
}
.resume-banner a:hover { text-decoration: underline; }

.nav {
  position: sticky; top: 0; z-index: 50;
  background: color-mix(in oklch, var(--bg) 88%, transparent);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--hairline);
}
.nav-inner {
  display: flex; align-items: center; justify-content: space-between;
  height: 68px; padding: 0 var(--pad-x); max-width: 1280px; margin: 0 auto;
}
.brand {
  display: flex; align-items: center; gap: 12px;
  font-family: var(--display);
  font-weight: 800;
  font-size: 19px;
  letter-spacing: -0.02em;
}
.brand-mark {
  width: 28px; height: 28px;
  position: relative;
  border: 1.5px solid var(--text);
}
.brand-mark::before {
  content: ""; position: absolute; inset: 4px;
  border: 1.5px solid var(--text);
  transform: rotate(45deg);
}
.nav-links { display: flex; gap: 28px; }
.nav-links a {
  color: var(--text-2);
  font-size: 14px;
  transition: color .15s;
}
.nav-links a:hover { color: var(--text); }
@media (max-width: 740px) { .nav-links { display: none; } }

/* ---------- Buttons ---------- */
.btn {
  display: inline-flex; align-items: center; gap: 10px;
  padding: 14px 22px;
  border-radius: var(--radius);
  font-family: var(--body);
  font-weight: 600;
  font-size: 15px;
  letter-spacing: -0.005em;
  border: 1px solid transparent;
  transition: transform .12s ease, background .15s, border-color .15s;
}
.btn:active { transform: translateY(1px); }
.btn-primary {
  background: var(--accent);
  color: oklch(0.99 0 0);
}
.btn-primary:hover { background: var(--accent-press); }
.btn-ghost {
  background: transparent;
  border-color: var(--hairline-2);
  color: var(--text);
}
.btn-ghost:hover { border-color: var(--text); }
.btn-lg { padding: 17px 28px; font-size: 16px; }

.btn-link {
  display: inline-flex; align-items: center; gap: 6px;
  font-family: var(--body);
  font-weight: 500;
  font-size: 15px;
  color: var(--text-2);
  padding: 6px 4px;
  border-bottom: 1px solid transparent;
  transition: color .15s, border-color .15s;
}
.btn-link:hover { color: var(--text); border-color: var(--hairline-2); }

/* ---------- HERO ---------- */
.hero { padding-top: clamp(70px, 7vw, 110px); padding-bottom: clamp(70px, 8vw, 120px); position: relative; }
.hero-grid {
  display: grid;
  grid-template-columns: 1.05fr 1fr;
  gap: clamp(40px, 5vw, 80px);
  align-items: start;
}
@media (max-width: 960px) { .hero-grid { grid-template-columns: 1fr; } }

.hero-tag {
  display: inline-flex; align-items: center; gap: 10px;
  padding: 7px 12px 7px 10px;
  border: 1px solid var(--hairline-2);
  border-radius: 999px;
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--text-2);
  margin-bottom: 32px;
}
.hero-tag-dot {
  width: 6px; height: 6px; border-radius: 50%;
  background: var(--accent);
  box-shadow: 0 0 0 3px color-mix(in oklch, var(--accent) 30%, transparent);
}
.hero h1 { margin-bottom: 28px; }
.hero h1 .accent-word {
  color: var(--accent-text);
}
.hero-sub { font-size: clamp(17px, 1.35vw, 19px); color: var(--text-2); line-height: 1.55; max-width: 52ch; margin-bottom: 36px; }
.hero-sub strong { color: var(--text); font-weight: 600; }
.hero-cta-row { display: flex; gap: 14px; align-items: center; flex-wrap: wrap; }
.hero-trust {
  margin-top: 18px;
  font-size: 13px;
  color: var(--muted);
  font-family: var(--mono);
  letter-spacing: 0.02em;
}

/* ---------- Cost comparison ---------- */
.compare {
  display: grid;
  grid-template-columns: 1fr 1fr;
  border: 1px solid var(--hairline);
  background: linear-gradient(180deg, var(--surface), var(--bg-2));
  border-radius: var(--radius-lg);
  overflow: hidden;
  position: relative;
}
.compare-col { padding: 26px 26px 22px; }
.compare-col + .compare-col {
  border-left: 1px solid var(--hairline);
  background:
    radial-gradient(120% 80% at 100% 0%, color-mix(in oklch, var(--accent) 8%, transparent), transparent 60%),
    transparent;
}
.compare-head {
  display: flex; align-items: baseline; justify-content: space-between;
  margin-bottom: 18px;
  padding-bottom: 14px;
  border-bottom: 1px dashed var(--hairline-2);
}
.compare-title {
  font-family: var(--display);
  font-weight: 700;
  font-size: 14px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}
.compare-col.them .compare-title { color: var(--muted); }
.compare-col.us .compare-title { color: var(--accent-text); }
.compare-badge {
  font-family: var(--mono); font-size: 11px;
  color: var(--faint);
  letter-spacing: 0.1em; text-transform: uppercase;
}
.compare-item {
  padding: 11px 0;
  border-bottom: 1px solid var(--hairline-2);
  font-size: 14.5px;
  line-height: 1.4;
}
.compare-item:last-child { border-bottom: 0; }
.compare-col.them .compare-item {
  color: var(--muted);
  position: relative;
}
.compare-col.them .compare-item .strike {
  position: relative;
  display: inline-block;
}
.compare-col.them .compare-item .strike::after {
  content: ""; position: absolute;
  left: -2px; right: -2px; top: 50%;
  height: 1.5px;
  background: var(--strike);
  transform: rotate(-2deg) scaleX(1);
  transform-origin: left center;
  animation: strike .7s cubic-bezier(.5,0,.2,1) forwards;
}
.compare-col.them .compare-item:nth-child(2) .strike::after { animation-delay: .15s; }
.compare-col.them .compare-item:nth-child(3) .strike::after { animation-delay: .30s; }
.compare-col.them .compare-item:nth-child(4) .strike::after { animation-delay: .45s; }
.compare-col.them .compare-item:nth-child(5) .strike::after { animation-delay: .60s; }
@keyframes strike { from { transform: rotate(-2deg) scaleX(0); } to { transform: rotate(-2deg) scaleX(1); } }
.compare-col.us .compare-item { color: var(--text); }
.compare-col.us .compare-item strong { color: var(--text); font-weight: 600; }
.compare-col.us .accent { color: var(--accent-text); font-family: var(--mono); font-size: 13px; }

.compare-foot {
  grid-column: 1 / -1;
  border-top: 1px solid var(--hairline);
  padding: 14px 26px;
  display: flex; justify-content: space-between; align-items: center;
  font-family: var(--mono); font-size: 11px;
  color: var(--faint);
  letter-spacing: 0.08em; text-transform: uppercase;
  background: oklch(0.13 0.006 60);
}
.compare-foot .sum {
  color: var(--accent-text);
  font-weight: 500;
}
/* Mobile: the two-column strike-vs-us card must stack or the diagonal
   strikes smear across triple-wrapped lines. */
@media (max-width: 560px) {
  .compare { grid-template-columns: 1fr; }
  .compare-col + .compare-col { border-left: 0; border-top: 1px solid var(--hairline); }
  .compare-foot { flex-direction: column; gap: 6px; align-items: flex-start; }
}

/* Respect vestibular/motion preferences across all animations. */
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    animation-delay: 0s !important;
    transition-duration: 0.01ms !important;
    transition-delay: 0s !important;
  }
}

/* corner ticks decoration */
.tick-frame { position: relative; }
.tick-frame::before, .tick-frame::after {
  content: ""; position: absolute;
  width: 10px; height: 10px;
  border: 1px solid var(--hairline-2);
}
.tick-frame::before { top: -1px; left: -1px; border-right: 0; border-bottom: 0; }
.tick-frame::after  { bottom: -1px; right: -1px; border-left: 0; border-top: 0; }

/* ---------- 02 / Problem ---------- */
.section-problem {
  background: oklch(0.145 0.009 40);
}
.problem-grid {
  display: grid;
  grid-template-columns: 220px 1fr;
  gap: clamp(40px, 6vw, 96px);
  align-items: start;
  max-width: 1080px;
  margin: 0 auto;
}
@media (max-width: 900px) { .problem-grid { grid-template-columns: 1fr; gap: 28px; } }
.problem-eyebrow {
  position: sticky; top: 96px;
}
.problem-headline {
  font-size: clamp(28px, 3.4vw, 44px) !important;
  line-height: 1.08;
  margin-bottom: 36px;
  max-width: 22ch;
}
.problem-body p {
  font-size: 17px;
  line-height: 1.75;
  color: var(--text-2);
  max-width: 58ch;
}
.problem-body p + p { margin-top: 22px; }
.problem-body em { color: var(--text); font-style: italic; }
.problem-kicker {
  margin-top: 40px !important;
  padding-top: 28px;
  border-top: 1px solid var(--hairline);
  font-family: var(--display);
  font-weight: 600;
  font-size: clamp(20px, 2vw, 26px) !important;
  line-height: 1.25 !important;
  color: var(--text) !important;
  letter-spacing: -0.015em;
  font-style: normal !important;
}

/* ---------- 03 / Guide ---------- */
.section-guide {
  background: var(--bg-2);
}
.guide-grid {
  display: grid;
  grid-template-columns: 0.85fr 1fr;
  gap: clamp(36px, 4.5vw, 72px);
  align-items: center;
}
@media (max-width: 900px) { .guide-grid { grid-template-columns: 1fr; } }
/* The frame behind the founder photo. It used to carry diagonal placeholder
   stripes, which the photo covers completely (inset 0, object-fit: cover) — so
   they only ever showed while the image was missing. A flat surface is the same
   thing to look at, minus a decorative-stripe pattern nobody sees. */
.guide-photo {
  aspect-ratio: 4/5;
  max-height: 560px;
  background: var(--surface);
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  position: relative;
  overflow: hidden;
}
.guide-photo .guide-img {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
}
.guide-headline {
  margin-top: 16px;
  margin-bottom: 28px;
}
.guide-headline .accent-word {
  color: var(--accent-text);
}
.guide-copy p {
  font-size: 17px;
  line-height: 1.7;
  color: var(--text-2);
  max-width: 56ch;
}
.guide-copy p + p { margin-top: 18px; }
.guide-copy em { color: var(--text); font-style: italic; }
.guide-meta {
  display: flex; gap: 32px; flex-wrap: wrap;
  margin-top: 36px;
  padding-top: 26px;
  border-top: 1px solid var(--hairline);
}
.fmeta-num {
  font-family: var(--display);
  font-weight: 800;
  font-size: 32px;
  letter-spacing: -0.02em;
  line-height: 1;
}
.fmeta-label {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  margin-top: 6px;
}

/* ---------- 04 / Plan ---------- */
.plan-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
  position: relative;
}
@media (max-width: 980px) { .plan-grid { grid-template-columns: 1fr; } }

.plan-step {
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 30px 28px 32px;
  position: relative;
  display: flex; flex-direction: column;
  min-height: 280px;
  transition: border-color .2s, background .2s;
}
.plan-step:hover { border-color: var(--hairline-2); background: var(--surface); }
.plan-step-head {
  display: flex; justify-content: space-between; align-items: flex-start;
  margin-bottom: 24px;
}
.plan-step-num {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.14em;
  color: var(--accent-text);
}
.plan-step-icon {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--faint);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  display: flex; align-items: center; gap: 8px;
}
.plan-icon-mark {
  min-width: 32px;
  height: 22px;
  padding: 0 6px;
  border: 1px solid var(--hairline-2);
  display: grid; place-items: center;
  font-size: 11px;
  color: var(--text-2);
  letter-spacing: 0.02em;
}
.plan-step-title {
  font-family: var(--display);
  font-weight: 700;
  font-size: 22px;
  letter-spacing: -0.015em;
  line-height: 1.18;
  margin: 0 0 14px;
  color: var(--text);
}
.plan-step-body {
  font-size: 14.5px;
  line-height: 1.6;
  color: var(--text-2);
}
.plan-rail {
  margin-top: 22px;
  height: 1px;
  background: var(--hairline);
  position: relative;
  display: flex; justify-content: space-between;
}
.plan-rail span {
  width: 8px; height: 8px;
  background: var(--accent);
  border-radius: 50%;
  margin-top: -3.5px;
}
@media (max-width: 980px) { .plan-rail { display: none; } }

/* ---------- Section header utility ---------- */
.section-head { margin-bottom: 48px; max-width: 70ch; }
.section-head .eyebrow { margin-bottom: 18px; display: inline-block; }
.section-head .h2 { margin-bottom: 18px; }
.section-head .lede { color: var(--text-2); }

/* ---------- 05 / Mechanism ---------- */
.mechanism-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(40px, 5vw, 72px);
  align-items: start;
  max-width: 860px;
}
.mechanism-body p {
  font-size: 17px;
  line-height: 1.7;
  color: var(--text-2);
  max-width: 56ch;
}
.mechanism-body p + p { margin-top: 22px; }
.mechanism-body em { color: var(--text); font-style: italic; }
.andromeda-cite {
  margin-top: 36px;
  display: flex; align-items: center; gap: 14px;
  padding-top: 22px;
  border-top: 1px solid var(--hairline);
  font-family: var(--mono);
  font-size: 12px;
  color: var(--muted);
  letter-spacing: 0.03em;
}
.cite-dot { width: 8px; height: 8px; background: var(--accent); border-radius: 50%; }

/* ---------- Andromeda bar comparison ---------- */
.bar-compare {
  margin-top: 36px;
  padding: 26px 28px 24px;
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: linear-gradient(180deg, var(--bg-2), var(--bg));
}
.bar-compare-title {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 22px;
  display: flex; justify-content: space-between;
}
.bar-row {
  display: grid;
  grid-template-columns: 180px 1fr auto;
  gap: 18px;
  align-items: center;
  padding: 10px 0;
}
.bar-row + .bar-row { border-top: 1px dashed var(--hairline-2); }
.bar-label {
  font-family: var(--display);
  font-weight: 600;
  font-size: 14px;
  letter-spacing: 0.02em;
  color: var(--text-2);
}
.bar-row.us .bar-label { color: var(--text); }
.bar-track {
  height: 18px;
  background: oklch(0.22 0.010 40);
  border-radius: 2px;
  position: relative;
  overflow: hidden;
}
.bar-fill {
  position: absolute;
  top: 0; bottom: 0;
  left: 0;
  background-image:
    repeating-linear-gradient(90deg,
      currentColor 0 6px,
      transparent 6px 8px);
  color: var(--faint);
  border-right: 1.5px solid currentColor;
  animation: barfill 1.1s cubic-bezier(.4,0,.2,1) forwards;
  transform-origin: left center;
  transform: scaleX(0);
}
@keyframes barfill { to { transform: scaleX(1); } }
.bar-row.us .bar-fill { color: var(--accent-text); animation-delay: .25s; }
.bar-value {
  font-family: var(--mono);
  font-size: 13px;
  color: var(--text-2);
  letter-spacing: 0.02em;
  white-space: nowrap;
  text-align: right;
}
.bar-row.us .bar-value { color: var(--text); font-weight: 500; }
@media (max-width: 720px) {
  .bar-row { grid-template-columns: 1fr; gap: 8px; }
  .bar-value { text-align: left; }
}

/* ---------- 06 / System — "Why this doesn't cost $2,000" ---------- */
.section-system {
  background: var(--bg-2);
  position: relative;
}
.section-system::before {
  content: "";
  position: absolute; inset: 0;
  pointer-events: none;
  background:
    radial-gradient(60% 70% at 90% 0%, color-mix(in oklch, var(--accent) 9%, transparent), transparent 60%);
}
.system-grid {
  position: relative;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(40px, 5vw, 96px);
  align-items: start;
}
@media (max-width: 900px) { .system-grid { grid-template-columns: 1fr; gap: 36px; } }

.system-lead { position: relative; }
.system-headline {
  margin-top: 16px;
  margin-bottom: 28px;
  font-size: clamp(34px, 4vw, 56px) !important;
  line-height: 1.02;
}
.system-headline .accent-word {
  color: var(--accent-text);
}
.strike-soft {
  position: relative;
  display: inline-block;
  color: var(--muted);
  font-weight: 700;
}
.strike-soft::after {
  content: "";
  position: absolute;
  left: -4px; right: -4px; top: 52%;
  height: 2px;
  background: var(--strike);
  transform: rotate(-3deg);
}
.system-intro {
  font-size: 16px;
  line-height: 1.65;
  color: var(--text-2);
  max-width: 44ch;
}
.system-intro + .system-intro { margin-top: 16px; }
.system-intro em { color: var(--text); font-style: italic; }

.system-list-wrap {
  border-left: 1px solid var(--hairline);
  padding-left: clamp(24px, 3vw, 48px);
}
@media (max-width: 900px) {
  .system-list-wrap { border-left: 0; padding-left: 0; border-top: 1px solid var(--hairline); padding-top: 32px; }
}
.system-list { list-style: none; padding: 0; margin: 0; }
.system-list li {
  display: grid;
  grid-template-columns: 44px 1fr;
  gap: 18px;
  padding: 18px 0;
  border-bottom: 1px dashed var(--hairline-2);
  align-items: baseline;
}
.system-list li:first-child { padding-top: 0; }
.system-list li:last-child { border-bottom: 0; padding-bottom: 0; }
.system-num {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.14em;
  color: var(--accent-text);
  padding-top: 4px;
}
.system-name {
  font-family: var(--display);
  font-weight: 700;
  font-size: 17px;
  letter-spacing: -0.01em;
  color: var(--text);
  margin-bottom: 4px;
}
.system-desc {
  font-size: 14.5px;
  line-height: 1.55;
  color: var(--text-2);
}
.system-kicker {
  margin-top: 28px;
  padding-top: 22px;
  border-top: 1px solid var(--hairline);
  font-style: italic;
  font-size: 15px;
  line-height: 1.6;
  color: var(--text-2);
}

/* ---------- 07 / Programs ---------- */
.programs-head {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 60px;
  align-items: end;
  margin-bottom: 48px;
}
@media (max-width: 900px) { .programs-head { grid-template-columns: 1fr; gap: 28px; } }
.programs-head .lede { max-width: 50ch; }

.programs-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 14px;
}
@media (max-width: 980px) { .programs-grid { grid-template-columns: 1fr 1fr; } }
@media (max-width: 620px) { .programs-grid { grid-template-columns: 1fr; } }

.program {
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 22px;
  display: flex; flex-direction: column; gap: 12px;
  min-height: 180px;
  position: relative;
  cursor: pointer;
  transition: background .15s, border-color .15s, transform .12s;
}
.program:hover { border-color: var(--hairline-2); }
.program.on {
  background: var(--surface);
  border-color: color-mix(in oklch, var(--accent) 60%, var(--hairline));
}
.program-top { display: flex; justify-content: space-between; align-items: center; }
.program-name {
  font-family: var(--display);
  font-weight: 700;
  font-size: 18px;
  letter-spacing: -0.01em;
}
.program-target {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 4px;
}
.program-why {
  font-size: 14px;
  color: var(--text-2);
  line-height: 1.5;
  flex: 1;
}
.toggle {
  width: 38px; height: 22px;
  border-radius: 999px;
  background: oklch(0.28 0.008 60);
  border: 1px solid var(--hairline-2);
  position: relative;
  transition: background .18s;
  flex-shrink: 0;
}
.toggle::after {
  content: ""; position: absolute;
  top: 2px; left: 2px;
  width: 16px; height: 16px;
  background: oklch(0.7 0.01 70);
  border-radius: 50%;
  transition: transform .18s, background .18s;
}
.program.on .toggle {
  background: var(--accent);
  border-color: var(--accent-text);
}
.program.on .toggle::after { transform: translateX(16px); background: oklch(0.99 0 0); }
.programs-footnote {
  margin-top: 24px;
  font-family: var(--mono);
  font-size: 12px;
  color: var(--muted);
  letter-spacing: 0.03em;
}

/* ---------- 07 / Concepts grid ---------- */
/* Type-led: oversized volume figures as the hero, over a single training image
   faded into the background as atmosphere. The 8-archetype list lives once,
   in section 08 (#hooks) — this section must not duplicate it. */
.concepts-section { position: relative; overflow: hidden; }
.concepts-section::before {
  content: ""; position: absolute; inset: 0; z-index: 0; pointer-events: none;
  background: url("assets/concepts/competition.webp") center 30% / cover no-repeat;
  opacity: 0.14;
  filter: grayscale(0.5) brightness(0.72) contrast(1.06);
  -webkit-mask-image: radial-gradient(135% 115% at 76% 32%, #000 4%, transparent 74%);
  mask-image: radial-gradient(135% 115% at 76% 32%, #000 4%, transparent 74%);
}
.concepts-section > .wrap { position: relative; z-index: 1; }

.cycle-hero { margin-top: clamp(40px, 6vw, 84px); }
.cycle-fig {
  display: block; font-family: var(--display); font-weight: 700;
  font-size: clamp(128px, 23vw, 320px); line-height: 0.78;
  letter-spacing: -0.055em; color: var(--text);
}
.cycle-fig .plus { color: var(--accent-text); }
.cycle-fig-lab {
  display: block; margin-top: clamp(10px, 1.4vw, 20px);
  font-family: var(--mono); font-size: clamp(13px, 1.3vw, 16px);
  letter-spacing: 0.26em; text-transform: uppercase; color: var(--muted);
}
.cycle-support {
  margin-top: clamp(28px, 3.4vw, 48px);
  font-family: var(--mono); font-size: clamp(13px, 1.2vw, 15px);
  letter-spacing: 0.04em; color: var(--text-2);
}
.cycle-support::before { content: "// "; color: var(--accent-text); }
.cycle-support b { color: var(--text); font-weight: 500; }
.concept-note {
  margin-top: clamp(22px, 2.4vw, 32px); font-size: 17px; line-height: 1.6;
  color: var(--text-2); max-width: 54ch;
}
.concept-note em { color: var(--text); font-style: italic; }
.concept-ai {
  margin-top: 16px; font-family: var(--mono); font-size: 12px;
  letter-spacing: 0.02em; color: var(--muted);
}
.concept-ai::before { content: "// "; color: var(--accent-text); }
.concept-ai a { color: var(--text-2); border-bottom: 1px solid var(--hairline-2); }
.concept-ai a:hover { color: var(--text); }

/* ---------- 08 / Hook taxonomy ---------- */
.hooks-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 14px;
  margin-top: 48px;
}
@media (max-width: 1000px) { .hooks-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .hooks-grid { grid-template-columns: 1fr; } }

.hook {
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 22px 20px 20px;
  position: relative;
  overflow: hidden;
  transition: border-color .2s, transform .2s;
}
.hook:hover { border-color: var(--accent-text); transform: translateY(-2px); }
.hook-num {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.1em;
  color: var(--faint);
  margin-bottom: 18px;
}
.hook-name {
  font-family: var(--display);
  font-weight: 700;
  font-size: 17px;
  letter-spacing: -0.01em;
  line-height: 1.15;
  margin-bottom: 10px;
  margin-top: 0;
}
.hook-desc {
  font-size: 13.5px;
  line-height: 1.5;
  color: var(--text-2);
}
.hook-tag {
  margin-top: 16px;
  display: inline-block;
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--accent-text);
  border: 1px solid color-mix(in oklch, var(--accent) 40%, transparent);
  padding: 3px 7px;
  border-radius: 2px;
}

/* ---------- 09 / Success ---------- */
.section-success {
  background:
    radial-gradient(70% 60% at 20% 0%, color-mix(in oklch, var(--accent) 5%, transparent), transparent 60%),
    var(--bg);
}
.success-grid {
  display: grid;
  grid-template-columns: 220px 1fr;
  gap: clamp(40px, 6vw, 96px);
  align-items: start;
  max-width: 1080px;
  margin: 0 auto;
}
@media (max-width: 900px) { .success-grid { grid-template-columns: 1fr; gap: 28px; } }
.success-eyebrow { position: sticky; top: 96px; }
.success-headline {
  font-size: clamp(30px, 3.6vw, 48px) !important;
  line-height: 1.08;
  margin-bottom: 36px;
  max-width: 22ch;
}
.success-body p {
  font-size: 17.5px;
  line-height: 1.75;
  color: var(--text-2);
  max-width: 58ch;
}
.success-body p + p { margin-top: 22px; }
.success-body em { color: var(--text); font-style: italic; }
.success-kicker {
  margin-top: 40px !important;
  padding-top: 28px;
  border-top: 1px solid var(--hairline);
  font-family: var(--display);
  font-weight: 700;
  font-size: clamp(28px, 3vw, 40px) !important;
  line-height: 1.1 !important;
  letter-spacing: -0.02em;
  color: var(--text) !important;
  font-style: normal !important;
}
.success-coda {
  display: inline-block;
  margin-top: 6px;
  font-family: var(--body);
  font-weight: 400;
  font-size: 16px;
  letter-spacing: 0;
  color: var(--muted);
  font-style: italic;
}

.failure-transition {
  margin: clamp(72px, 9vw, 120px) auto 0;
  max-width: 660px;
  text-align: center;
}
.failure-transition p {
  font-family: var(--display);
  font-weight: 500;
  font-size: clamp(16px, 1.4vw, 19px);
  line-height: 1.55;
  /* quietness comes from italic + hairline + measure — not from dimming below AA */
  color: var(--text-2);
  letter-spacing: -0.005em;
  font-style: italic;
  padding: 26px 0 0;
  border-top: 1px solid var(--hairline);
}

/* ---------- 10 / Pricing ---------- */
.pricing-head { text-align: center; margin: 0 auto 56px; }
.pricing-single {
  display: flex;
  justify-content: center;
  max-width: 560px;
  margin: 0 auto;
}
.price-card {
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 34px 32px 32px;
  position: relative;
}
/* No .price-card.featured rules live here any more. The tier cards are
   .managed-card.is-featured (see the note above that rule), which commits to the
   accent edge alone — no hairline-plus-60px-blur float. Nothing matched
   .featured in any page or script when these were removed. */
.price-card.single {
  width: 100%;
  padding: 44px 48px 40px;
  text-align: left;
}
.price-card.single .price-name {
  font-size: 14px;
  color: var(--accent-text);
  letter-spacing: 0.16em;
}
.price-card.single .price-num {
  font-size: clamp(64px, 7vw, 88px) !important;
}
.price-card.single .price-amount { margin-bottom: 10px; }
.price-card.single .price-list { margin: 28px 0 32px; }
.price-card.single .price-list li {
  padding: 16px 0;
  font-size: 14.5px;
}
@media (max-width: 560px) {
  .price-card.single { padding: 32px 28px; }
}
.price-name {
  font-family: var(--display);
  font-weight: 700;
  font-size: 18px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 18px;
}
.price-card.featured .price-name { color: var(--accent-text); }
.price-amount {
  display: flex; align-items: baseline; gap: 6px;
  margin-bottom: 6px;
}
.price-list-strike {
  margin-left: 14px;
  font-family: var(--display);
  font-weight: 700;
  font-size: 24px;
  color: var(--muted);
}
.price-founding-note {
  font-size: 13.5px;
  line-height: 1.5;
  color: var(--text-2);
  padding: 12px 14px;
  border: 1px solid color-mix(in oklch, var(--accent) 35%, var(--hairline));
  border-radius: var(--radius);
  background: color-mix(in oklch, var(--accent) 7%, transparent);
  margin-bottom: 4px;
}
.price-num {
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(48px, 5vw, 64px);
  letter-spacing: -0.03em;
  line-height: 1;
}
.price-per {
  font-family: var(--mono);
  font-size: 13px;
  color: var(--muted);
}
.price-annual {
  font-family: var(--mono);
  font-size: 12px;
  color: var(--faint);
  margin-bottom: 24px;
  letter-spacing: 0.02em;
}
.price-annual b { color: var(--text-2); font-weight: 500; }
.price-list {
  list-style: none; padding: 0; margin: 24px 0 28px;
  border-top: 1px solid var(--hairline);
}
.price-list li {
  display: grid;
  grid-template-columns: 18px 1fr;
  gap: 12px;
  padding: 14px 0;
  border-bottom: 1px solid var(--hairline);
  font-size: 14px;
  color: var(--text-2);
  line-height: 1.45;
}
.price-list li .check { color: var(--accent-text); font-family: var(--mono); font-size: 13px; }
.price-list li .label { font-family: var(--mono); font-size: 11px; letter-spacing: 0.08em; text-transform: uppercase; color: var(--muted); display: block; margin-bottom: 4px; }
.price-cta { display: block; width: 100%; text-align: center; }

.pricing-footer {
  max-width: 640px;
  margin: 48px auto 0;
  text-align: center;
  font-size: 15px;
  line-height: 1.65;
  color: var(--text-2);
  font-style: italic;
}
.pricing-footer strong { color: var(--text); font-weight: 600; font-style: normal; }

/* ---------- 10b / Managed budget tiers ---------- */
/* Three all-in monthly totals. Equal cards, no size hierarchy — the featured
   border alone carries "most gyms pick this", so the middle tier does not have
   to shout. Same markup on index.html #pricing and review.html's checkout. */
.managed-lede { max-width: 680px; margin: 18px auto 0; }
.managed-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
  max-width: 1080px;
  margin: 0 auto;
  align-items: start;
}
@media (max-width: 900px) { .managed-grid { grid-template-columns: 1fr; max-width: 520px; } }
.managed-card { display: flex; flex-direction: column; text-align: left; }
/* Deliberately NOT .price-card.featured: the featured tier commits to the accent
   edge alone. Three cards in a row do not need the floating shadow the single
   price card used, and a hairline paired with a 60px blur is the generated-UI
   signature the detector flags. */
.managed-card.is-featured {
  border-color: color-mix(in oklch, var(--accent) 55%, var(--hairline));
  background: linear-gradient(180deg, var(--surface), var(--bg-2));
  box-shadow: 0 0 0 1px color-mix(in oklch, var(--accent) 25%, transparent);
}
.managed-card.is-featured .price-name { color: var(--accent-text); }
.managed-card .price-amount { margin-bottom: 20px; }
.managed-card .price-num { font-size: clamp(40px, 4vw, 52px); }
.managed-breakdown {
  list-style: none;
  padding: 0;
  margin: 0 0 20px;
  border-top: 1px solid var(--hairline);
}
.managed-breakdown li {
  display: flex;
  justify-content: space-between;
  gap: 12px;
  padding: 12px 0;
  border-bottom: 1px solid var(--hairline);
  font-size: 14px;
  color: var(--text-2);
}
.managed-breakdown b { color: var(--text); font-family: var(--mono); font-weight: 500; }
.managed-guarantee {
  font-size: 13.5px;
  line-height: 1.55;
  color: var(--text-2);
  padding: 12px 14px;
  border: 1px solid color-mix(in oklch, var(--accent) 35%, var(--hairline));
  border-radius: var(--radius);
  background: color-mix(in oklch, var(--accent) 7%, transparent);
  margin-bottom: 22px;
}
.managed-guarantee b { color: var(--accent-text); font-weight: 600; }
/* Pushed to the card floor so three cards of unequal copy still line their
   buttons up. */
.managed-cta { margin-top: auto; width: 100%; justify-content: center; }
.managed-transparency {
  display: flex;
  align-items: flex-start;
  gap: 10px;
  max-width: 680px;
  margin: 32px auto 0;
  font-size: 13.5px;
  line-height: 1.6;
  color: var(--muted);
}
.fee-ladder {
  display: flex;
  align-items: baseline;
  justify-content: center;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 22px;
  font-family: var(--mono);
  font-size: 13px;
  letter-spacing: 0.02em;
  color: var(--muted);
  text-align: center;
}
.fee-ladder b { color: var(--text); font-weight: 500; }
.fee-ladder-remaining { color: var(--accent-text); }
.fee-ladder-arrow { color: var(--faint); }
/* The third path: bring your own ad account. Deliberately below the three
   managed tiers, but no longer whispered — it was 13px in --faint, the dimmest
   token on the page and smaller than body copy, which read as a footnote rather
   than an option. One in fifteen intakes already has a working ad account, and
   they cannot choose a path they do not notice. Two steps up the gray ramp
   (--faint -> --text-2) and up to 15px: legible as a real alternative, still
   plainly secondary to the tiers above it. */
.selfserve-alt {
  margin-top: 28px;
  text-align: center;
  font-size: 15px;
  line-height: 1.6;
  color: var(--text-2);
}
.selfserve-alt a {
  color: var(--text-2);
  font-weight: 500;
  text-decoration: underline;
  text-decoration-color: var(--hairline-2);
  text-underline-offset: 3px;
}
.selfserve-alt a:hover {
  color: var(--text);
  text-decoration-color: var(--accent);
}
/* Why-us claims under the tiers. Two lines, hairline-separated, sitting between
   the self-serve link and the agency-cost footer — read as evidence for the
   price above rather than as another feature list. */
.managed-edge {
  list-style: none;
  padding: 0;
  margin: 34px auto 0;
  max-width: 680px;
  border-top: 1px solid var(--hairline);
}
.managed-edge li {
  padding: 16px 0;
  border-bottom: 1px solid var(--hairline);
  font-size: 14.5px;
  line-height: 1.6;
  color: var(--text-2);
}
/* Checkout panel (review.html) is a 640px centered column — one decision at a
   time, so the tiers stack instead of squeezing three columns into it. */
.managed-grid-checkout { grid-template-columns: 1fr; max-width: 520px; margin-top: 28px; }
.managed-lede-checkout { margin-top: 8px; }

/* ---------- 11 / Fit check ---------- */
.fit-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 18px;
  max-width: 1080px;
  margin: 0 auto;
}
@media (max-width: 800px) { .fit-grid { grid-template-columns: 1fr; } }
.fit-col {
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 32px 30px 30px;
}
.fit-col.fit-yes {
  border-color: color-mix(in oklch, var(--accent) 45%, var(--hairline));
  background: linear-gradient(180deg, var(--surface), var(--bg-2));
}
.fit-col-head {
  display: flex; align-items: center; gap: 12px;
  padding-bottom: 18px;
  margin-bottom: 8px;
  border-bottom: 1px solid var(--hairline);
}
.fit-mark {
  width: 28px; height: 28px;
  border-radius: 50%;
  display: grid; place-items: center;
  font-family: var(--mono);
  font-size: 14px;
  border: 1px solid var(--hairline-2);
  color: var(--muted);
}
.fit-yes .fit-mark {
  background: var(--accent);
  border-color: var(--accent-text);
  color: oklch(0.99 0 0);
}
.fit-title {
  font-family: var(--display);
  font-weight: 700;
  font-size: 16px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}
.fit-yes .fit-title { color: var(--text); }
.fit-no .fit-title { color: var(--muted); }
.fit-col ul {
  list-style: none; padding: 0; margin: 0;
}
.fit-col li {
  display: grid;
  grid-template-columns: 20px 1fr;
  gap: 14px;
  padding: 16px 0;
  border-bottom: 1px dashed var(--hairline-2);
  font-size: 15.5px;
  line-height: 1.55;
  color: var(--text-2);
}
.fit-col li:last-child { border-bottom: 0; }
.fit-bullet {
  font-family: var(--mono);
  font-size: 14px;
  color: var(--accent-text);
  line-height: 1.4;
}
.fit-no .fit-bullet { color: var(--faint); }

/* ---------- 12 / FAQ ---------- */
.faq-grid {
  display: grid;
  grid-template-columns: 0.5fr 1fr;
  gap: clamp(40px, 6vw, 80px);
  align-items: start;
}
@media (max-width: 900px) { .faq-grid { grid-template-columns: 1fr; } }
.faq-list { border-top: 1px solid var(--hairline); }
.faq-item {
  border-bottom: 1px solid var(--hairline);
}
.faq-q {
  width: 100%;
  background: none;
  border: 0;
  text-align: left;
  padding: 22px 0;
  display: flex;
  justify-content: space-between;
  align-items: flex-start;
  gap: 24px;
  font-family: var(--display);
  font-weight: 600;
  font-size: 18px;
  letter-spacing: -0.01em;
  color: var(--text);
}
.faq-mark {
  font-family: var(--mono);
  font-size: 13px;
  color: var(--accent-text);
  transition: transform .25s;
  flex-shrink: 0;
  line-height: 1.4;
}
.faq-item.open .faq-mark { transform: rotate(45deg); }
.faq-a {
  /* grid-rows animation: composited, no layout thrash (vs max-height) */
  display: grid;
  grid-template-rows: 0fr;
  transition: grid-template-rows .35s ease;
}
.faq-item.open .faq-a { grid-template-rows: 1fr; }
.faq-a-inner {
  overflow: hidden;
  min-height: 0;
  padding-bottom: 0;
  padding-right: 40px;
  font-size: 15.5px;
  line-height: 1.65;
  color: var(--text-2);
  max-width: 64ch;
}
.faq-item.open .faq-a-inner { padding-bottom: 24px; }

/* ---------- 13 / Final CTA ---------- */
.final-cta {
  padding: clamp(80px, 9vw, 140px) 0;
  background:
    radial-gradient(60% 80% at 50% 40%, color-mix(in oklch, var(--accent) 9%, transparent), transparent 65%),
    var(--bg-2);
  text-align: center;
  border-top: 1px solid var(--hairline);
  position: relative;
}
.final-cta .h2 { max-width: 16ch; margin: 0 auto 18px; }
.final-cta .sub { color: var(--muted); margin-bottom: 36px; font-family: var(--mono); letter-spacing: 0.04em; font-size: 13px; text-transform: uppercase; }
.final-cta-headline {
  font-size: clamp(48px, 6vw, 84px) !important;
  max-width: 14ch;
  margin: 0 auto 22px;
  letter-spacing: -0.03em;
}
.final-cta-foot {
  margin-top: 22px;
  font-family: var(--mono);
  font-size: 11px;
  color: var(--faint);
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

/* Trial-capture form in the final CTA */
.cta-form {
  display: flex;
  justify-content: center;
  gap: 12px;
  max-width: 520px;
  margin: 0 auto;
}
.cta-form[hidden] { display: none; }
.hp-field {
  position: absolute;
  left: -9999px;
  width: 1px; height: 1px;
  opacity: 0;
  pointer-events: none;
}
.cta-input {
  flex: 1;
  min-width: 0;
  padding: 16px 18px;
  border-radius: var(--radius);
  border: 1px solid var(--hairline-2);
  background: oklch(0.13 0.006 60);
  color: var(--text);
  font-family: var(--body);
  font-size: 15px;
  transition: border-color .15s;
}
.cta-input::placeholder { color: var(--faint); font-family: var(--mono); font-size: 13px; }
.cta-input:focus { outline: none; border-color: var(--accent-text); }
.cta-form-note {
  margin-top: 16px;
  min-height: 1.4em;
  font-size: 14.5px;
  color: var(--text-2);
}
/* Self-serve arrival note — same faint small-type weight as the pricing link that
   sends them here, so it reads as that link's footnote and never competes with
   the form's own status line above it. */
.cta-selfserve-note {
  margin-top: 10px;
  max-width: 46ch;
  margin-left: auto;
  margin-right: auto;
  font-size: 13px;
  color: var(--faint);
}
@media (max-width: 560px) {
  .cta-form { flex-direction: column; }
  .cta-form .btn { width: 100%; justify-content: center; }
}

/* Post-signup confirmation — the wizard link, on screen and copyable. */
.cta-confirm {
  margin-top: 28px;
  display: flex; flex-direction: column; align-items: center; gap: 16px;
}
.cta-confirm-lede { font-size: 16px; color: var(--text-2); }
.cta-confirm-url {
  font-family: var(--mono);
  font-size: 12.5px;
  letter-spacing: 0.02em;
  color: var(--muted);
  word-break: break-all;
  max-width: 560px;
  border-bottom: 1px solid var(--hairline-2);
  padding-bottom: 2px;
}
.cta-confirm-url:hover { color: var(--text-2); }
.cta-confirm-note { font-size: 13.5px; color: var(--faint); }

/* "One. Two. Clap." cadence above the final CTA — the instructor's cue */
.cta-cadence {
  display: flex; align-items: baseline; justify-content: center;
  gap: clamp(16px, 2.2vw, 32px);
  margin-bottom: clamp(20px, 2.4vw, 32px);
  font-family: var(--display);
  letter-spacing: -0.025em;
  line-height: 1;
}
.cad-beat {
  font-weight: 700;
  font-size: clamp(28px, 3.4vw, 48px);
  color: var(--muted);
  position: relative;
}
.cad-beat::after {
  content: "";
  position: absolute;
  left: 50%; transform: translateX(-50%);
  bottom: -10px;
  width: 4px; height: 4px;
  background: var(--hairline-2);
  border-radius: 50%;
}
.cad-clap {
  font-weight: 800;
  font-style: italic;
  font-size: clamp(40px, 5vw, 72px);
  color: var(--accent-text);
  position: relative;
  padding: 0 4px;
}
.cad-clap::before,
.cad-clap::after {
  content: "";
  position: absolute;
  top: 50%;
  width: 18px; height: 1.5px;
  background: var(--accent);
  opacity: 0.55;
}
.cad-clap::before { right: 100%; margin-right: 6px; transform: rotate(-12deg); }
.cad-clap::after  { left: 100%;  margin-left: 6px;  transform: rotate(12deg); }
@media (max-width: 560px) {
  .cta-cadence { gap: 14px; }
  .cad-clap::before, .cad-clap::after { width: 10px; }
}

/* ---------- Footer ---------- */
.footer {
  padding: 56px 0 64px;
  border-top: 1px solid var(--hairline);
  font-family: var(--mono);
  font-size: 12px;
  color: var(--muted);
  letter-spacing: 0.03em;
}
.footer-inner {
  display: grid;
  grid-template-columns: 1.4fr 1fr 1fr;
  gap: 32px;
}
@media (max-width: 720px) { .footer-inner { grid-template-columns: 1fr; gap: 24px; } }
.footer-mark {
  display: flex; align-items: center; gap: 12px;
  font-family: var(--display);
  font-weight: 800;
  font-size: 18px;
  letter-spacing: -0.01em;
  color: var(--text);
  text-transform: none;
  margin-bottom: 14px;
}
.footer-mark .brand-mark { width: 22px; height: 22px; }
.footer-block-title {
  text-transform: uppercase;
  font-size: 11px;
  letter-spacing: 0.12em;
  color: var(--faint);
  margin-bottom: 12px;
}
.footer-line + .footer-line { margin-top: 6px; }
.footer-line.strong { color: var(--text-2); }
.footer-bottom {
  margin-top: 32px;
  padding-top: 20px;
  border-top: 1px solid var(--hairline);
  display: flex; justify-content: space-between; gap: 16px; flex-wrap: wrap;
  font-size: 11px;
  color: var(--faint);
}

/* ---------- Legal pages ---------- */
.legal-wrap { max-width: 720px; }
.legal-body h2 {
  font-family: var(--display);
  font-weight: 700;
  font-size: 20px;
  letter-spacing: -0.01em;
  margin: 36px 0 12px;
}
.legal-body p {
  font-size: 15.5px;
  line-height: 1.7;
  color: var(--text-2);
}
.legal-body p + p { margin-top: 14px; }
.legal-body em { color: var(--text); font-style: italic; }
.legal-body a { color: var(--text); border-bottom: 1px solid var(--hairline-2); }
.legal-updated {
  margin-top: 48px !important;
  padding-top: 20px;
  border-top: 1px solid var(--hairline);
  font-family: var(--mono);
  font-size: 12px;
  color: var(--faint) !important;
}

/* =========================================================================
   Customer journey — onboarding wizard + concept review (additive)
   ========================================================================= */

/* .btn sets display:inline-flex, which beats the UA [hidden] rule on same
   specificity by source order. The wizard toggles hidden on nav buttons
   (Back / Continue / Submit) directly, so restore hidden's behavior here —
   same fix pattern as the existing .cta-form[hidden] rule below. */
.btn[hidden] { display: none; }

/* ---------- Wizard shell ---------- */
.wizard-section { padding-top: clamp(48px, 6vw, 88px); }
.wizard-wrap { max-width: 760px; }
.wizard-guard { max-width: 560px; }
.wizard-title { margin: 16px 0 10px; }
.wizard-sub { margin-bottom: 40px; }

/* ---------- Progress rail ---------- */
.wizard-rail { margin-bottom: 48px; }
.wizard-rail-track {
  height: 2px;
  background: var(--hairline);
  position: relative;
  margin-bottom: 20px;
}
.wizard-rail-fill {
  position: absolute; top: 0; left: 0; bottom: 0;
  width: 100%;
  background: var(--accent);
  transform: scaleX(0);
  transform-origin: left center;
  transition: transform .3s ease;
}
.wizard-rail-steps {
  list-style: none; margin: 0; padding: 0;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 8px;
}
.wizard-rail-step {
  display: flex; flex-direction: column; gap: 4px;
}
.wr-num {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.1em;
  color: var(--faint);
}
.wr-label {
  font-family: var(--display);
  font-weight: 600;
  font-size: 13px;
  letter-spacing: -0.005em;
  color: var(--muted);
}
.wizard-rail-step.active .wr-num,
.wizard-rail-step.done .wr-num { color: var(--accent-text); }
.wizard-rail-step.active .wr-label,
.wizard-rail-step.done .wr-label { color: var(--text); }
@media (max-width: 560px) {
  .wr-label { font-size: 11.5px; }
}

/* ---------- Step panels ---------- */
.wizard-step { animation: wizard-fade-in .25s ease; }
@keyframes wizard-fade-in { from { opacity: 0; transform: translateY(6px); } to { opacity: 1; transform: none; } }

/* ---------- Fields ---------- */
.field-grid {
  display: grid;
  grid-template-columns: 1fr 1fr 120px;
  gap: 18px;
  margin-bottom: 8px;
}
@media (max-width: 640px) { .field-grid { grid-template-columns: 1fr; } }
.field { margin-bottom: 26px; }
.field-narrow { min-width: 0; }
.field-label {
  display: block;
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 10px;
}
.field-optional { text-transform: none; letter-spacing: 0; color: var(--faint); }
.field-input {
  width: 100%;
  padding: 14px 16px;
  border-radius: var(--radius);
  border: 1px solid var(--hairline-2);
  background: oklch(0.13 0.006 60);
  color: var(--text);
  font-family: var(--body);
  font-size: 15.5px;
  transition: border-color .15s;
}
.field-input::placeholder { color: var(--faint); }
.field-input:focus { outline: none; border-color: var(--accent-text); }
.field-input:focus-visible { outline: 2px solid var(--accent); outline-offset: 2px; }
.field-select { appearance: none; cursor: pointer; }
.field-textarea { resize: vertical; min-height: 96px; line-height: 1.55; }
.field-hint {
  margin-top: 10px;
  font-size: 13.5px;
  line-height: 1.5;
  color: var(--muted);
}

/* ---------- Stated inputs: competitor slots + program chips ---------- */
/* Three stacked slots for the top-3 competitors — one column so the ranking
   reads top-to-bottom, which is the order the brief treats them in. */
.stated-slots { display: grid; gap: 10px; }
.stated-programs-field { margin-top: 34px; padding-top: 26px; border-top: 1px solid var(--hairline); }
.stated-programs-hint { margin-top: 0; margin-bottom: 14px; }
.stated-chips { display: flex; flex-wrap: wrap; gap: 8px; }
.stated-chip {
  appearance: none; -webkit-appearance: none; cursor: pointer;
  border: 1px solid var(--hairline-2); border-radius: 999px; background: transparent;
  color: var(--text-2); font-family: var(--body); font-size: 14px; padding: 8px 16px;
  transition: border-color .15s, color .15s, background .15s;
}
.stated-chip:hover { color: var(--text); border-color: var(--text-2); }
.stated-chip:focus-visible { outline: 2px solid var(--accent); outline-offset: 2px; }
.stated-chip[aria-pressed="true"] {
  color: var(--text); border-color: var(--accent);
  background: color-mix(in oklch, var(--accent) 18%, transparent);
}
.stated-other-label { margin-top: 20px; }

/* ---------- Geo radius slider ---------- */
.slider-field { margin-top: 8px; }
.slider-value { color: var(--accent-text); font-family: var(--mono); text-transform: none; letter-spacing: 0.02em; }
.field-range {
  width: 100%;
  appearance: none;
  height: 4px;
  border-radius: 2px;
  background: var(--hairline);
  margin: 14px 0 8px;
}
.field-range::-webkit-slider-thumb {
  appearance: none;
  width: 18px; height: 18px;
  border-radius: 50%;
  background: var(--accent);
  border: 2px solid oklch(0.99 0 0);
  cursor: pointer;
  box-shadow: 0 0 0 3px color-mix(in oklch, var(--accent) 25%, transparent);
}
.field-range::-moz-range-thumb {
  width: 18px; height: 18px;
  border-radius: 50%;
  background: var(--accent);
  border: 2px solid oklch(0.99 0 0);
  cursor: pointer;
  box-shadow: 0 0 0 3px color-mix(in oklch, var(--accent) 25%, transparent);
}
.slider-scale {
  display: flex; justify-content: space-between;
  font-family: var(--mono);
  font-size: 11px;
  color: var(--faint);
  letter-spacing: 0.04em;
}

/* ---------- Wizard programs grid (reuses .program/.toggle from index) ---------- */
.wizard-programs-grid { margin-bottom: 8px; }
.wizard-programs-grid .program { min-height: 150px; }

/* ---------- Meta access steps ---------- */
.meta-steps {
  list-style: none; padding: 0; margin: 8px 0 36px;
  border-top: 1px solid var(--hairline);
}
.meta-steps li {
  display: grid;
  grid-template-columns: 32px 1fr;
  gap: 18px;
  padding: 22px 0;
  border-bottom: 1px dashed var(--hairline-2);
}
.meta-step-num {
  width: 28px; height: 28px;
  border-radius: 50%;
  border: 1px solid var(--hairline-2);
  display: grid; place-items: center;
  font-family: var(--mono);
  font-size: 13px;
  color: var(--text-2);
}
.meta-step-title {
  font-family: var(--display);
  font-weight: 700;
  font-size: 16px;
  letter-spacing: -0.01em;
  margin-bottom: 6px;
  color: var(--text);
}
.meta-step-desc {
  font-size: 14.5px;
  line-height: 1.55;
  color: var(--text-2);
}
.meta-step-desc em { color: var(--text); font-style: italic; }
.business-id-row {
  margin-top: 14px;
  display: flex; align-items: center; gap: 10px; flex-wrap: wrap;
}
.business-id-code {
  font-family: var(--mono);
  font-size: 13.5px;
  color: var(--accent-text);
  background: color-mix(in oklch, var(--accent) 10%, transparent);
  border: 1px solid color-mix(in oklch, var(--accent) 35%, transparent);
  border-radius: var(--radius);
  padding: 8px 12px;
}
.btn-copy {
  font-family: var(--mono);
  font-size: 11.5px;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  color: var(--text-2);
  background: transparent;
  border: 1px solid var(--hairline-2);
  border-radius: var(--radius);
  padding: 8px 12px;
  transition: border-color .15s, color .15s;
}
.btn-copy:hover { border-color: var(--text); color: var(--text); }
.meta-fields { margin-top: 8px; }
.wizard-skip-note {
  font-family: var(--mono);
  font-size: 12.5px;
  color: var(--muted);
  letter-spacing: 0.02em;
}

/* Engine-initiated partner request note (shown when intake carries an ad
   account ID — the approve-the-notification path replaces manual navigation) */
.meta-request-note {
  font-size: 14.5px;
  line-height: 1.55;
  color: var(--text);
  background: color-mix(in oklch, var(--accent) 8%, transparent);
  border: 1px solid color-mix(in oklch, var(--accent) 30%, transparent);
  border-radius: var(--radius);
  padding: 14px 16px;
  margin: 0 0 20px;
}

/* Post-purchase escape hatches — mirrors the .concept-details accordion */
.meta-branch { border-top: 1px solid var(--hairline); padding: 16px 0; }
.meta-branch:last-of-type { border-bottom: 1px solid var(--hairline); }
.meta-branch summary {
  cursor: pointer;
  font-family: var(--mono);
  font-size: 12px;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--text-2);
  list-style: none;
  display: flex; align-items: center; gap: 8px;
}
.meta-branch summary::-webkit-details-marker { display: none; }
.meta-branch summary::before {
  content: "+";
  font-family: var(--mono);
  color: var(--accent-text);
}
.meta-branch[open] summary::before { content: "–"; }
.meta-branch summary:hover { color: var(--text); }
.meta-branch-body { margin-top: 14px; display: flex; flex-direction: column; gap: 12px; }
.meta-branch-list {
  margin: 0; padding-left: 20px;
  font-size: 14.5px; line-height: 1.7; color: var(--text-2);
}
.meta-branch-list li { margin-bottom: 6px; }
.meta-branch-list em { color: var(--text); font-style: italic; }

/* ---------- Wizard nav row ---------- */
.wizard-nav-row {
  display: flex; align-items: center; gap: 16px; flex-wrap: wrap;
  margin-top: 20px;
  padding-top: 28px;
  border-top: 1px solid var(--hairline);
}
.wizard-nav-spacer { flex: 1; }
.wizard-save-status {
  font-family: var(--mono);
  font-size: 12px;
  color: var(--faint);
  letter-spacing: 0.03em;
  min-width: 0;
}
.wizard-error {
  margin-top: 16px;
  font-size: 14.5px;
  color: var(--accent-2);
}
@media (max-width: 560px) {
  .wizard-nav-row { flex-direction: column; align-items: stretch; }
  .wizard-nav-spacer { display: none; }
  .wizard-save-status { order: 3; text-align: center; }
  .wizard-nav-row .btn { width: 100%; justify-content: center; }
}

/* ---------- Post-submit (full-screen) state ---------- */
.generating-screen {
  position: fixed; inset: 0;
  z-index: 200;
  display: flex; align-items: center; justify-content: center;
  background: var(--bg);
  text-align: center;
  padding: 0 var(--pad-x);
}
.generating-screen[hidden] { display: none; }
.generating-inner { max-width: 520px; }
/* Landed: the scan phase is over and the screen is a page, not a moment. It
   grows to the preview grid's width, scrolls, and stops being vertically
   centred — a taller-than-viewport landing centred on the axis crops its own
   headline. */
.generating-screen.is-landed {
  align-items: flex-start;
  justify-content: center;
  overflow-y: auto;
  padding-top: clamp(40px, 7vh, 88px);
  padding-bottom: clamp(40px, 7vh, 88px);
}
.generating-screen.is-landed .generating-inner { max-width: 1120px; width: 100%; }
.generating-mark {
  width: 56px; height: 56px;
  margin: 28px auto 32px;
  border: 2px solid var(--hairline-2);
  border-top-color: var(--accent-text);
  border-radius: 50%;
  animation: generating-spin 1s linear infinite;
}
@keyframes generating-spin { to { transform: rotate(360deg); } }
.generating-ticker {
  font-family: var(--display);
  font-weight: 600;
  font-size: clamp(18px, 2.2vw, 24px);
  letter-spacing: -0.01em;
  color: var(--text);
  min-height: 1.4em;
  margin-bottom: 20px;
}
.generating-note {
  font-size: 14.5px;
  line-height: 1.6;
  color: var(--muted);
}

/* ---------- Post-submit landing (phase 2) ---------- */
/* Focused programmatically on arrival so the heading is announced; that is not
   a keyboard focus, so it gets no ring. :focus-visible still does. */
.submitted-landing:focus { outline: none; }
.submitted-head { max-width: 640px; margin: 0 auto clamp(28px, 4vw, 44px); }
.submitted-title { margin: 16px 0 16px; }
.submitted-lede { margin: 0 auto; max-width: 52ch; }
/* The taste strip sits inside the overlay, so it drops the section's own
   horizontal padding and carries its own bottom rhythm instead. */
.submitted-taste { padding: 0; margin-bottom: clamp(28px, 4vw, 44px); }
.submitted-next {
  max-width: 640px;
  margin: 0 auto;
  padding-top: clamp(24px, 3vw, 36px);
  border-top: 1px solid var(--hairline);
}
.submitted-next-copy {
  margin: 14px 0 0;
  font-size: clamp(16px, 1.5vw, 18px);
  line-height: 1.65;
  color: var(--text-2);
}
.submitted-next-note {
  margin: 14px 0 0;
  font-size: 14.5px;
  line-height: 1.6;
  color: var(--muted);
}
.submitted-upgrade { margin: 24px 0 0; }

/* ---------- Brief article (review.html) ---------- */
.brief-section { padding-top: clamp(48px, 6vw, 88px); }
.brief-article {
  max-width: 76ch;
  padding: 32px clamp(24px, 3vw, 40px);
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
}
.brief-article h1,
.brief-article h2,
.brief-article h3 {
  font-family: var(--display);
  font-weight: 700;
  letter-spacing: -0.015em;
  color: var(--text);
  margin: 32px 0 14px;
}
.brief-article h1:first-child,
.brief-article h2:first-child,
.brief-article h3:first-child { margin-top: 0; }
.brief-article h1 { font-size: 24px; }
.brief-article h2 { font-size: 20px; }
.brief-article h3 { font-size: 17px; }
.brief-article p {
  font-size: 15.5px;
  line-height: 1.7;
  color: var(--text-2);
  margin: 0 0 16px;
}
.brief-article ul,
.brief-article ol {
  margin: 0 0 20px;
  padding-left: 22px;
  color: var(--text-2);
}
.brief-article li {
  font-size: 15px;
  line-height: 1.65;
  padding: 4px 0;
}
.brief-article strong { color: var(--text); }
.brief-article em { color: var(--text); font-style: italic; }
.brief-article a { color: var(--text); border-bottom: 1px solid var(--hairline-2); }
.brief-article hr { border: 0; border-top: 1px solid var(--hairline); margin: 28px 0; }
.brief-article code {
  font-family: var(--mono);
  font-size: 0.9em;
  color: var(--accent-text);
  background: color-mix(in oklch, var(--accent) 8%, transparent);
  padding: 1px 5px;
  border-radius: 3px;
}

/* ---------- Brand panel (review.html) ---------- */
.brand-section { padding-top: 0; }
.brand-panel-inner {
  max-width: 76ch;
  padding: 28px clamp(24px, 3vw, 36px);
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
}
.brand-panel-lede { color: var(--text-2); font-size: 14.5px; margin: 18px 0 24px; }
.brand-preview { display: flex; align-items: center; gap: 20px; margin-bottom: 24px; flex-wrap: wrap; }
.brand-swatch-row { display: flex; align-items: center; gap: 12px; }
.brand-swatch {
  display: inline-block;
  width: 32px; height: 32px;
  border-radius: var(--radius);
  border: 1px solid var(--hairline-2);
}
.brand-swatch-label {
  font-family: var(--mono);
  font-size: 12px;
  letter-spacing: 0.04em;
  color: var(--muted);
}
.brand-logo-preview-slot img { max-height: 40px; max-width: 160px; border-radius: 4px; display: block; }
.brand-edit-row { display: flex; align-items: flex-end; gap: 18px; flex-wrap: wrap; }
.brand-edit-row .field { margin-bottom: 0; }
.brand-color-input {
  width: 48px; height: 48px;
  padding: 4px;
  border-radius: var(--radius);
  border: 1px solid var(--hairline-2);
  background: oklch(0.13 0.006 60);
  cursor: pointer;
}
.brand-save-status { margin-top: 14px; margin-bottom: 0; }
@media (max-width: 560px) {
  .brand-edit-row { flex-direction: column; align-items: stretch; }
  .brand-edit-row .btn { width: 100%; justify-content: center; }
}

/* ---------- Concept review grid ---------- */
.concepts-review-section { padding-top: 0; }
.concepts-pending-note {
  font-family: var(--mono);
  font-size: 13px;
  letter-spacing: 0.01em;
  color: var(--muted);
  margin-top: 4px;
  max-width: none;
}
.concept-groups { display: flex; flex-direction: column; gap: 44px; }
.concept-group-title {
  font-family: var(--mono);
  font-size: 11.5px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent-text);
  margin: 0 0 16px;
  padding-bottom: 12px;
  border-bottom: 1px solid var(--hairline);
}
.concept-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 14px;
}
@media (max-width: 720px) { .concept-grid { grid-template-columns: 1fr; } }

/* Concepts held back from the default set of 8 — a section-level disclosure,
   weightier than the per-card .concept-details accordion so it reads as an
   intentional "held for rotation" control, not another expandable card. */
.concepts-held {
  border-top: 1px solid var(--hairline);
  padding-top: 28px;
}
.concepts-held-summary {
  cursor: pointer;
  list-style: none;
  display: flex;
  align-items: baseline;
  gap: 12px;
  font-size: 15px;
  line-height: 1.6;
  color: var(--text-2);
  max-width: 64ch;
}
.concepts-held-summary::-webkit-details-marker { display: none; }
.concepts-held-summary::before {
  content: "+";
  font-family: var(--mono);
  color: var(--accent-text);
  flex: none;
}
.concepts-held[open] .concepts-held-summary::before { content: "–"; }
.concepts-held-summary:hover { color: var(--text); }
.concepts-held-body {
  display: flex;
  flex-direction: column;
  gap: 44px;
  margin-top: 36px;
}

.concept-card {
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 22px 22px 20px;
  display: flex; flex-direction: column; gap: 12px;
  transition: border-color .2s, background .2s;
}
.concept-card.rejected {
  background: oklch(0.15 0.008 40);
  border-style: dashed;
}
.concept-card.rejected .concept-card-title,
.concept-card.rejected .concept-card-hook { color: var(--muted); }
.concept-card-num {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.1em;
  color: var(--faint);
}
.concept-card-title {
  font-family: var(--display);
  font-weight: 700;
  font-size: 17px;
  letter-spacing: -0.01em;
  line-height: 1.2;
  margin: 0;
  color: var(--text);
}
.concept-card-support {
  margin: 4px 0 0;
  font-family: var(--mono);
  font-size: 12.5px;
  letter-spacing: 0.01em;
  line-height: 1.45;
  color: var(--accent-text);
}
.concept-card.rejected .concept-card-support { color: var(--muted); }
.concept-card-hook {
  font-size: 14px;
  line-height: 1.5;
  color: var(--text-2);
  font-style: italic;
}

.concept-details { margin-top: 2px; }
.concept-details summary {
  cursor: pointer;
  font-family: var(--mono);
  font-size: 11.5px;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--muted);
  list-style: none;
  display: flex; align-items: center; gap: 8px;
}
.concept-details summary::-webkit-details-marker { display: none; }
.concept-details summary::before {
  content: "+";
  font-family: var(--mono);
  color: var(--accent-text);
}
.concept-details[open] summary::before { content: "–"; }
.concept-details summary:hover { color: var(--text); }
.concept-details-body { margin-top: 16px; display: flex; flex-direction: column; gap: 16px; }
.concept-detail-label {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--faint);
  margin-bottom: 6px;
}
.concept-detail-text {
  font-size: 14px;
  line-height: 1.65;
  color: var(--text-2);
  white-space: pre-line;
  max-width: 62ch;
}

/* Timed script beats — mono time chip beside each beat so the 30-second
   arc scans as a storyboard, not a paragraph. */
.concept-beats { display: flex; flex-direction: column; gap: 10px; max-width: 62ch; }
.concept-beat {
  display: grid;
  grid-template-columns: 74px 1fr;
  gap: 12px;
  align-items: baseline;
}
.concept-beat-time {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.04em;
  color: var(--accent-text);
  white-space: nowrap;
}
.concept-beat-text {
  font-size: 14px;
  line-height: 1.6;
  color: var(--text-2);
}
.concept-detail-block + .concept-detail-block {
  padding-top: 14px;
  border-top: 1px solid var(--hairline);
}

.concept-toggle-row {
  margin-top: auto;
  padding-top: 14px;
  border-top: 1px solid var(--hairline);
  display: flex; align-items: center; justify-content: space-between;
}
.concept-toggle-label {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--text-2);
}
.concept-toggle { cursor: pointer; }
.concept-toggle:focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; }
/* The base .toggle "on" look is normally reached via ".program.on .toggle"
   (index.html's program cards). This toggle sits inside a .concept-card,
   not a .program, so it needs its own on-state rule using the same visual
   language (accent fill, thumb slides right, white knob). */
.concept-toggle.on {
  background: var(--accent);
  border-color: var(--accent-text);
}
.concept-toggle.on::after { transform: translateX(16px); background: oklch(0.99 0 0); }

/* ---------- Sticky approve bar ---------- */
.approve-bar {
  position: sticky;
  bottom: 0;
  z-index: 40;
  background: color-mix(in oklch, var(--bg) 92%, transparent);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-top: 1px solid var(--hairline);
  padding: 18px 0;
}
.approve-bar-inner {
  display: flex; align-items: center; justify-content: space-between; gap: 18px; flex-wrap: wrap;
}
.approve-bar-count {
  font-family: var(--mono);
  font-size: 13px;
  letter-spacing: 0.03em;
  color: var(--text-2);
}
.approve-bar-count #approved-count { color: var(--accent-text); font-weight: 600; }
.approve-bar-error {
  font-size: 13.5px;
  color: var(--accent-2);
  margin: 0;
}
/* Pricing line under the approve row — no surprise at the payment reveal. */
.approve-bar-pricing {
  flex-basis: 100%;
  margin: 0;
  font-size: 13px;
  color: var(--muted);
  text-align: right;
}
@media (max-width: 620px) {
  .approve-bar-pricing { text-align: center; }
}
@media (max-width: 620px) {
  .approve-bar-inner { flex-direction: column; align-items: stretch; text-align: center; }
  .approve-bar-inner .btn { width: 100%; justify-content: center; }
}

/* ---------- Success / go-live panel ---------- */
.success-steps {
  list-style: none;
  text-align: left;
  max-width: 520px;
  margin: 0 auto 36px;
  display: flex; flex-direction: column; gap: 18px;
}
.success-steps li { display: flex; gap: 16px; align-items: baseline; }
.success-steps .n {
  font-family: var(--mono);
  font-size: 13px;
  color: var(--accent-text);
  letter-spacing: 0.08em;
  flex: 0 0 auto;
}
.success-steps p { margin: 0; color: var(--muted); line-height: 1.55; }
.success-steps strong { color: var(--text); font-weight: 600; }
.success-trust + .success-trust { margin-top: 10px; }
/* Payment-variant pricing line above the Stripe CTAs. */
.success-pricing-note {
  font-size: 14.5px;
  color: var(--text-2);
  margin: 0 auto 18px;
  max-width: 480px;
}
.success-cta-row {
  display: flex; gap: 14px; justify-content: center; flex-wrap: wrap;
  margin-bottom: 22px;
}
.success-trust {
  font-family: var(--mono);
  font-size: 13px;
  color: var(--muted);
  letter-spacing: 0.02em;
}
@media (max-width: 560px) {
  .success-cta-row { flex-direction: column; }
  .success-cta-row .btn { width: 100%; justify-content: center; }
}

/* ---------- Launch preview: three real rendered ads above the buy CTAs ---------- */
.launch-preview { margin: 0 auto 30px; max-width: 1120px; text-align: left; }
/* Review-stage taste strip: same card system, tucked between the brand panel
   and the concept list — section padding trimmed so it reads as a beat in the
   review flow, not a standalone act. */
.review-taste { padding-top: 0; padding-left: var(--pad-x); padding-right: var(--pad-x); }
.launch-preview-head { text-align: center; margin-bottom: 20px; }
.launch-preview-kicker {
  font-family: var(--mono);
  font-size: 12.5px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--accent-text);
}
.launch-preview-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));
  gap: 18px;
  align-items: start;
}
/* Feed-ad frame — light card, so it reads as a real Meta feed post. */
.fbad {
  background: #f6f4ef;
  border-radius: 14px;
  overflow: hidden;
  color: #1c1a17;
  box-shadow: 0 2px 0 rgba(0,0,0,0.25), 0 18px 40px rgba(0,0,0,0.35);
  display: flex;
  flex-direction: column;
}
.fbad-head { display: flex; align-items: center; gap: 10px; padding: 13px 14px 10px; }
.fbad-avatar {
  width: 38px; height: 38px; border-radius: 50%;
  background: #231f1d; color: #f6f4ef;
  display: flex; align-items: center; justify-content: center;
  font-family: var(--display); font-weight: 700; font-size: 18px; flex: none;
}
.fbad-meta { line-height: 1.25; min-width: 0; }
.fbad-page { font-weight: 700; font-size: 14px; color: #1c1a17; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
.fbad-sub { font-size: 12px; color: #6a645d; }
.fbad-primary { padding: 0 14px 12px; font-size: 14px; line-height: 1.45; color: #23201d; }
.fbad-creative { background: #0a0a0a; aspect-ratio: 4 / 5; }
.fbad-creative img { display: block; width: 100%; height: 100%; object-fit: cover; }
.fbad-cta {
  display: flex; align-items: center; justify-content: space-between; gap: 12px;
  padding: 11px 14px; background: #e7e3da;
}
.fbad-cta-text { font-size: 12.5px; color: #4a4640; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
.fbad-cta-btn {
  flex: none; font-size: 13px; font-weight: 600; color: #1c1a17;
  background: #d8d3c8; border-radius: 7px; padding: 8px 16px;
}
.fbad-target {
  margin: 10px 4px 0; font-family: var(--mono); font-size: 12px; line-height: 1.5;
  letter-spacing: 0.01em; color: var(--muted);
}
/* Fallback creative — the styled text card, house palette, never a broken image. */
.fbad-fallback {
  width: 100%; height: 100%; background: #0a0a0a;
  display: flex; flex-direction: column; justify-content: center; gap: 14px;
  padding: 30px 26px; box-sizing: border-box;
}
.fbad-fallback-eyebrow { font-family: var(--mono); font-size: 11px; letter-spacing: 0.14em; color: #8d8377; }
.fbad-fallback-headline { font-family: var(--display); font-weight: 700; font-size: 30px; line-height: 1.1; color: #ece6da; }
.launch-preview-caption {
  text-align: center; margin: 18px auto 0; max-width: 560px;
  font-family: var(--mono); font-size: 12.5px; letter-spacing: 0.01em; color: var(--muted);
}
.launch-preview-iter { max-width: 560px; margin: 16px auto 0; text-align: center; }
.launch-preview-iter p { font-size: 14px; line-height: 1.55; color: var(--text-2); margin: 0; }
.launch-preview-iter p + p { margin-top: 10px; }
/* Per-card "more like this" — a quiet footer control on the light feed card. */
.fbad-like {
  appearance: none; -webkit-appearance: none;
  width: 100%; text-align: left; cursor: pointer;
  border: 0; border-top: 1px solid #d8d3c8; background: transparent;
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.08em; text-transform: uppercase;
  color: #6a645d; padding: 10px 14px;
}
.fbad-like:hover { color: #23201d; }
.fbad-like[aria-pressed="true"] { color: #23201d; background: #efe9dd; }
.fbad-liked { outline: 2px solid var(--accent); outline-offset: 0; }
/* Creative-steer control — sits on the dark page below the light cards. */
.creative-steer {
  max-width: 620px; margin: 22px auto 0;
  border: 1px solid var(--hairline); border-radius: var(--radius-lg);
  background: var(--bg-2); padding: 18px 18px 16px;
}
.creative-steer-label {
  display: block; font-family: var(--mono); font-size: 12px; letter-spacing: 0.12em;
  text-transform: uppercase; color: var(--text-2); margin-bottom: 12px;
}
.creative-steer-chips { display: flex; flex-wrap: wrap; gap: 8px; margin-bottom: 12px; }
.steer-chip {
  appearance: none; -webkit-appearance: none; cursor: pointer;
  border: 1px solid var(--hairline-2); border-radius: 999px; background: transparent;
  color: var(--text-2); font-family: var(--body); font-size: 13px; padding: 7px 14px;
}
.steer-chip:hover { color: var(--text); border-color: var(--text-2); }
.steer-chip.is-on { color: var(--text); border-color: var(--accent); background: color-mix(in oklch, var(--accent) 18%, transparent); }
.creative-steer-note {
  display: block; width: 100%; box-sizing: border-box; resize: vertical; min-height: 52px;
  border: 1px solid var(--hairline-2); border-radius: var(--radius); background: var(--surface);
  color: var(--text); font-family: var(--body); font-size: 14px; line-height: 1.5; padding: 10px 12px;
}
.creative-steer-note::placeholder { color: var(--muted); }
.creative-steer-note:focus { outline: none; border-color: var(--accent); }
.creative-steer-actions { display: flex; align-items: center; gap: 14px; margin-top: 12px; flex-wrap: wrap; }
.creative-steer-status { font-family: var(--mono); font-size: 12px; letter-spacing: 0.01em; color: var(--text-2); }
@media (max-width: 760px) {
  /* Keep it compact on mobile so the price stays in the same viewport: a
     horizontal-scroll row of the three ads rather than a tall stack. */
  .launch-preview-grid {
    grid-template-columns: none;
    grid-auto-flow: column;
    grid-auto-columns: 78%;
    overflow-x: auto;
    scroll-snap-type: x mandatory;
    -webkit-overflow-scrolling: touch;
    padding-bottom: 6px;
  }
  .fbad { scroll-snap-align: center; }
}

/* ---------- Print ---------- */
@page { size: A4 portrait; margin: 14mm 12mm; }

@media print {
  html, body {
    background: var(--bg) !important;
    -webkit-print-color-adjust: exact;
    print-color-adjust: exact;
  }
  body::before { display: none !important; }

  .nav { display: none !important; }

  .section { padding: 28px 0 !important; break-inside: avoid-page; }
  .hero    { padding: 24px 0 32px !important; }
  .section + .section { border-top: 1px solid var(--hairline); }
  .final-cta { padding: 40px 0 !important; }

  .compare,
  .thumbs-card,
  .plan-step,
  .program,
  .hook,
  .price-card,
  .guide-photo,
  .guide-copy,
  .faq-item,
  .fit-col,
  .problem-grid,
  .success-grid {
    break-inside: avoid-page;
  }

  #problem, #guide, #how, #why, #system, #programs, #concepts, #hooks, #success, #pricing, #faq, #cta {
    break-before: page;
  }

  .faq-a { grid-template-rows: 1fr !important; overflow: visible !important; }
  .faq-a-inner { padding-bottom: 24px !important; }
  .faq-item .faq-mark { display: none; }

  .h1 { font-size: 40pt !important; }
  .h2 { font-size: 26pt !important; }
  .h3 { font-size: 16pt !important; }
  body { font-size: 10.5pt; }
  .lede, .hero-sub { font-size: 11pt !important; }
  .body-lg,
  .mechanism-body p,
  .guide-copy p,
  .problem-body p,
  .success-body p { font-size: 10.5pt !important; }
  .problem-headline, .success-headline { font-size: 22pt !important; }
  .problem-kicker { font-size: 14pt !important; }
  .success-kicker { font-size: 20pt !important; }
  .final-cta-headline { font-size: 32pt !important; }
  .failure-transition p { font-size: 11pt !important; }

  .compare-col.them .compare-item .strike::after {
    animation: none !important;
    transform: rotate(-2deg) scaleX(1) !important;
  }

  a.btn { box-shadow: none !important; }
  .footer { padding: 24px 0 !important; }
}

/* Emphasis renders upright — the color lift carries it. Paragraph-scale
   italics read as generated-template texture (2026 de-AI pass). */
.section em { font-style: normal; }

/* ===== Premium pass (2026-07-10) — depth, one entrance, hover chrome. =====
   Depth comes from surface treatment and motion, not restored ornament
   (italic accents and numbered kickers stay retired per DESIGN.md). */

/* Film grain over the whole field — kills the flat-void read. Static (never
   animate grain), 3% opacity, beneath the sticky nav (z 50). */
body::after {
  content: "";
  position: fixed; inset: 0;
  pointer-events: none;
  z-index: 30;
  opacity: 0.035;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='240' height='240'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix type='saturate' values='0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  background-size: 240px 240px;
}

/* Warm accent bloom up-left, deep falloff low-right — the hero stops being a void. */
.hero::before {
  content: "";
  position: absolute; inset: 0;
  z-index: -1;
  pointer-events: none;
  background:
    radial-gradient(900px 620px at 16% 6%, oklch(0.54 0.17 25 / 0.10), transparent 62%),
    radial-gradient(1200px 800px at 88% 112%, oklch(0.10 0.010 40 / 0.7), transparent 68%);
}

/* One signature entrance, once: hero copy rises in a stagger, the compare card
   follows, the founding-rate strike draws last. Pure CSS via @starting-style —
   content is always visible without JS; reduced-motion collapses it to instant. */
@media (prefers-reduced-motion: no-preference) {
  .hero-grid > div:first-child > *,
  .hero-grid > .compare {
    transition:
      opacity 0.85s cubic-bezier(0.22, 1, 0.36, 1),
      translate 0.85s cubic-bezier(0.22, 1, 0.36, 1);
  }
  .hero-grid > div:first-child > *:nth-child(1) { transition-delay: 0.05s; }
  .hero-grid > div:first-child > *:nth-child(2) { transition-delay: 0.13s; }
  .hero-grid > div:first-child > *:nth-child(3) { transition-delay: 0.21s; }
  .hero-grid > div:first-child > *:nth-child(4) { transition-delay: 0.29s; }
  .hero-grid > div:first-child > *:nth-child(5) { transition-delay: 0.37s; }
  .hero-grid > .compare { transition-delay: 0.3s; }

  @starting-style {
    .hero-grid > div:first-child > * { opacity: 0; translate: 0 18px; }
    .hero-grid > .compare { opacity: 0; translate: 0 24px; }
  }

  /* The $249 strike draws after the sub-copy lands. */
  .hero .strike-soft::after {
    transform: rotate(-3deg) scaleX(0);
    transform-origin: left center;
    animation: strike-soft-draw 0.6s cubic-bezier(0.5, 0, 0.2, 1) 1.0s forwards;
  }
}
@keyframes strike-soft-draw {
  to { transform: rotate(-3deg) scaleX(1); }
}

/* Machined top edge — the light catches the rim. The rim is the whole effect:
   the hairline border used to be paired with a wide blurred drop, which is the
   generated-UI float the tier cards deliberately avoid (see the note above
   .managed-card.is-featured). Border plus inset highlight, no hover-in-space. */
.compare {
  box-shadow: inset 0 1px 0 oklch(1 0 0 / 0.045);
}

/* Hover chrome: interactive surfaces answer the cursor. Elevation is neutral —
   an accent-tinted halo under the button reads as a generated-UI glow, and the
   lift plus the deeper fill already say "pressable". */
.btn-primary:hover {
  transform: translateY(-1px);
  box-shadow: 0 8px 24px -12px oklch(0 0 0 / 0.65);
}
.btn-primary:active { transform: translateY(0); box-shadow: none; }
.btn-ghost:hover { transform: translateY(-1px); }
.btn-link { transition: color 0.15s, transform 0.2s cubic-bezier(0.22, 1, 0.36, 1); }
.btn-link:hover { transform: translateX(3px); }
.program:hover {
  border-color: color-mix(in oklch, var(--accent) 28%, var(--hairline-2));
  transform: translateY(-2px);
}
.faq-q:hover { color: var(--text); }

/* Concept-grid creatives — generated imagery under the existing tile chrome.
   The per-tile gradient (.thumb-fill) demotes to a multiply grade tint so the
   mixed generations read as one photographer's set; a bottom scrim keeps the
   archetype labels legible. */
.thumb-img {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  z-index: 0;
}
.thumb:has(.thumb-img) .thumb-fill {
  z-index: 1;
  opacity: 0.16;
  mix-blend-mode: multiply;
}
.thumb:has(.thumb-img)::before {
  content: "";
  position: absolute; inset: auto 0 0 0;
  height: 38%;
  z-index: 1;
  background: linear-gradient(to top, oklch(0.12 0.010 40 / 0.85), transparent);
}
.thumb .num, .thumb .ai-flag, .thumb .archetype, .thumb .modeled-on { z-index: 2; }

/* ---------- Budget explainer (index.html §budget) ----------
   Self-contained, drop-in. Leads is the terminal metric and the visual hero;
   it always renders as a band (.budget-leads-value), never a lone number.
   Single-column stack: controls (slider) on top, the leads figure below. */
.budget-explainer {
  display: grid;
  grid-template-columns: 1fr;
  gap: 0;
  margin-top: clamp(32px, 4vw, 52px);
  border: 1px solid var(--hairline);
  border-radius: var(--radius-lg);
  background: linear-gradient(180deg, var(--bg-2), var(--bg));
  overflow: hidden;
}
.budget-controls { padding: clamp(24px, 3vw, 40px); }
.budget-results {
  padding: clamp(24px, 3vw, 40px);
  border-top: 1px solid var(--hairline);
  display: flex; flex-direction: column; gap: 18px;
  background: color-mix(in oklch, var(--surface) 34%, transparent);
}

.budget-control-head {
  display: flex; align-items: baseline; justify-content: space-between;
  gap: 16px; flex-wrap: wrap;
}
.budget-label {
  font-family: var(--mono); font-size: 12px; letter-spacing: 0.12em;
  text-transform: uppercase; color: var(--muted);
}
.budget-daily-value { display: inline-flex; align-items: baseline; gap: 5px; }
.budget-currency { font-family: var(--display); font-weight: 700; font-size: 22px; color: var(--text-2); }
.budget-num-input {
  width: 3ch;
  font-family: var(--display); font-weight: 800; font-size: 30px;
  color: var(--text); background: transparent; border: 0;
  border-bottom: 2px solid var(--hairline-2);
  text-align: right; padding: 0 2px; letter-spacing: -0.02em;
  appearance: textfield; -moz-appearance: textfield;
  font-variant-numeric: tabular-nums;
}
.budget-num-input::-webkit-outer-spin-button,
.budget-num-input::-webkit-inner-spin-button { -webkit-appearance: none; margin: 0; }
.budget-num-input:focus-visible { outline: none; border-bottom-color: var(--accent); }
.budget-per { font-family: var(--mono); font-size: 13px; color: var(--faint); }

/* Thumb-friendly slider — larger hit target than the wizard's geo slider,
   for phone taps from an IG link. Inherits .field-range base styling. */
.budget-range { height: 6px; margin: 24px 0 8px; }
.budget-range::-webkit-slider-thumb { width: 28px; height: 28px; }
.budget-range::-moz-range-thumb { width: 28px; height: 28px; }

.budget-learning {
  margin-top: 18px; padding: 13px 16px;
  border: 1px solid color-mix(in oklch, var(--accent) 30%, var(--hairline));
  background: color-mix(in oklch, var(--accent) 8%, transparent);
  border-radius: var(--radius);
  font-size: 14px; line-height: 1.6; color: var(--text-2);
}

.budget-spend-line { font-size: 15px; color: var(--muted); line-height: 1.6; }
.budget-spend-line b { color: var(--text-2); font-weight: 600; font-variant-numeric: tabular-nums; }

/* Leads is the hero: one prominent band, larger than any other numeral here. */
.budget-leads-hero {
  display: flex; flex-direction: column; gap: 10px;
  padding: 24px 22px; border: 1px solid var(--hairline);
  border-radius: var(--radius); background: var(--bg);
}
.budget-leads-label {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--muted);
}
.budget-leads-value {
  font-family: var(--display); font-weight: 800; font-size: clamp(44px, 7vw, 72px);
  line-height: 1; letter-spacing: -0.03em; color: var(--text);
  font-variant-numeric: tabular-nums;
}
.budget-leads-foot { font-size: 12px; color: var(--faint); line-height: 1.45; max-width: 48ch; }

.budget-followup {
  display: grid; grid-template-columns: auto 1fr; gap: 18px;
  margin-top: clamp(28px, 3.5vw, 44px);
  padding-top: clamp(24px, 3vw, 32px);
  border-top: 1px solid var(--hairline);
  max-width: 920px;
}
.budget-followup-mark {
  width: 10px; height: 10px; margin-top: 7px;
  border: 2px solid var(--accent); transform: rotate(45deg);
}
.budget-followup-lead {
  font-family: var(--display); font-weight: 700; font-size: clamp(18px, 2vw, 22px);
  color: var(--text); letter-spacing: -0.015em; line-height: 1.15; margin-bottom: 8px;
}
.budget-followup-body { font-size: 15px; line-height: 1.65; color: var(--text-2); max-width: 62ch; }

.budget-cite {
  margin-top: 26px; display: flex; align-items: center; gap: 14px;
  padding-top: 20px; border-top: 1px solid var(--hairline);
  font-family: var(--mono); font-size: 12px; color: var(--muted); letter-spacing: 0.02em;
}
.budget-disclaimer {
  margin-top: 20px; max-width: 82ch;
  font-size: 13px; line-height: 1.6; color: var(--faint);
}

@media (max-width: 760px) {
  .budget-followup { grid-template-columns: 1fr; }
  .budget-followup-mark { display: none; }
}

/* ---- Founder note (review payment step) --------------------------------- */
.founder-note {
  margin: 28px auto 0;
  max-width: 460px;
  padding-top: 22px;
  border-top: 1px solid var(--hairline);
}
.founder-note-name {
  font-family: var(--mono);
  font-size: 15px;
  letter-spacing: 0.04em;
  color: var(--text);
  margin-bottom: 6px;
}
.founder-note-line { font-size: 15px; line-height: 1.6; color: var(--text-2); }
.founder-note-line a { color: var(--accent-text); text-decoration: underline; text-underline-offset: 2px; }